AgriAdHoc – development of individual research design according to customer needs.
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OUR SOLUTIONS:
•Individual research studies; •Regular syndicated research studies; • Omnibus.
ADAPTIVE DATA COLLECTION METHODS:
•Quantitative: F2F, CAPI, CATI, CAWI; • Qualitative: IDI (offline/by phone/online), focus groups (offline/online).
DIRECTIONS OF RESEARCH STUDIES
• Assessment of market potential; • Segmentation and positioning; • Brand health; • Assessment of customer loyalty; • Pre- and post-launch of the product; • Price research; • Study of consumer behavior; • Evaluation of the effectiveness of communication activities; • Evaluation of the work of regional representatives; • Identification of key sources of information and opinion leaders.
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AGRISTATIS RESEARCH
Face-to-face surveys are conducted by highly qualified specialists, who have hundreds of interviews with agronomists and farm directors behind them.
Most our interviewers have experience in the agricultural sector and, as a result, are attentive to study details and specifics.