Studies

Our Panel and Ad hoc Projects

  • Seed panel
    We study the specifics of choosing corn, sunflower, and winter rapeseed seeds. We analyze the real decisions farmers make across different regions and production conditions.
  • CPP panel
    We study the specifics of applying crop protection products for major agricultural crops. We track treatment structures, application rates, and product‑use practices.
  • Ad hoc studies
    We design research projects tailored to the specific needs of each client. We build samples, develop scenarios, and deliver analytics aligned with the company’s objectives.

Panel Data Enable

  • Evaluate the size and dynamics of the market and its segments

  • Perform competitive analysis across companies, products, and hybrids
  • Evaluate customer loyalty and migration patterns
  • Assess the influence of external factors on turnover trends
  • Define the target audience and conduct segmentation
  • Build a demographic profile of brand‑loyal customers

Custom Research Focus Areas

  • Determine the main information sources and key opinion leaders
  • Evaluate the performance of regional representatives
  • Assess the performance of communication activities
  • Evaluate customer loyalty levels
  • Assess market potential
  • Pre‑launch and post‑launch product evaluation
  • Market segmentation and brand positioning
  • Analyze consumer behavior
  • Research on pricing and price sensitivity
  • Brand health

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